Why Getting A Darker Self-Tan Isn’t Always The Best Plan

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Self-tanning the best alternative to sunbathing or using tanning beds, offering a safer way to achieve that sun-kissed glow. However, one common misconception about self-tanning is that the darker the tan, the better. In reality, opting for a shade that’s too dark for your natural skin tone can lead to an unnatural and less flattering result. Here’s why going overboard on the depth of your tan may not be the best approach.

Unnatural Appearance

A tan that’s several shades darker than your natural complexion can create a

noticeable contrast between your face, neck, and body, leading to an uneven or artificial look. Instead of achieving a radiant glow, you might end up with a tan that draws unwanted attention for its patchy or orange appearance. 

Mismatching With Your Skin’s Undertones

Our skin has natural undertones—whether cool, warm, or neutral. Self-tanners, especially darker formulas, may clash with these undertones, resulting in an unnatural hue. For example, if your skin has cool undertones and you choose a deep, warm-toned tan, the color might come out looking too yellow or red.

Difficulty With Even Application

Darker self-tanning products tend to be more pigmented, meaning they’re less forgiving when applied, even with a professional application mitt. Any mistakes, like streaks, missed areas, or over-application, are more noticeable and harder to correct with darker shades. A tan that’s closer to your natural tone will provide a more subtle, even finish.

Longer Wear Doesn’t Mean It’s Better

Darker tans tend to last longer, but they also fade in a less appealing way. As your skin naturally exfoliates, a very dark tan can result in blotchiness, especially around high-contact areas like elbows, knees, and wrists. The contrast between fading tan and your lighter natural skin becomes much more apparent, leading to uneven patches.

The “Glow” Factor

Sometimes, less is more. A subtle self-tan that enhances your natural skin color provides a healthy glow without looking overly done. A darker tan might overshadow your features and make you appear less vibrant. Instead of aiming for dramatic color changes, focus on getting a natural glow that complements your skin tone.


Tips For A Natural Self-Tan:

Choose the Right Shade: Opt for a self-tanner that’s only one or two shades darker than your natural skin tone. This will enhance your complexion without making it look forced. Many Fake Bake Self-Tanners feature a built-in color guide to help build your best look.

Build Gradually: For a deeper tan, consider gradual tanners. These products allow you to build color over time, helping you achieve a natural look while avoiding the risk of going too dark too quickly.


Pay Attention to Undertones: Look for a self-tanner that matches your skin’s undertones to avoid unnatural color results.

Blend Well: Application technique matters. Blend the product evenly and don’t forget tricky spots like your hands, feet, and hairline to avoid harsh lines or streaks.

Moisturize: Keep your skin hydrated before and after tanning to ensure an even fade and prevent patchiness. Our Mistifier Oil-Free Moisturizer comes with a free continuous mist spray bottle for easy application.


While a darker sunless tan may sound appealing, a shade that’s too dark for your natural complexion can look fake and unflattering. By choosing a self-tanner that enhances your natural skin tone, you’ll achieve a more radiant, even, and long-lasting glow. Remember, the goal is a healthy, natural look, not a drastic color change!

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